Tourism Marketing

Consulting for hotels

We specialize inincrease direct bookings of hotels, B&Bs and accommodation facilities in the tourism-hotel sector.

In the age of technology and the web, hotels and tourist facilities in general certainly cannot hope to compete with other competitors without a solid web marketing strategy, also by virtue of the fact that competitors should not only consider nearby hotels, but also the OTAs.

The primary objective is to achieve maximum visibility for the sales tools chosen by a target of specific and previously identified users, thanks to the study of the brand positioning.

Our services therefore fit into this scenario, to give full support to a complete 360° strategy.

Direct booking
For over 10 years we have been helping hotels and resorts to increase direct bookings.
Intermediaries

We limit intermediate bookings via online booking portals.

Commissions

The onerous commissions paid to OTAs are a distant memory!

We sell more rooms

With you!

Let's increase the rooms sold

We intercept those who are actively looking for the structure and we recontact those who have consulted the Booking Engine without booking.

Let's disintermediate from OTAs

We reduce the share of intermediate bookings by avoiding that customers turn to booking portals such as Booking.com, Expedia or Trivago.

We acquire new customers

We intercept potential customers looking for accommodation or a holiday in the area where the accommodation facility is located.

We retain old customers

We send dedicated offers and discount codes via email to historical customers, encouraging direct booking.

We expand the sale of services

We increase the sales of ancillary services such as the restaurant, the SPA, etc.

We change the target customers

We reach tourists who are not used to choosing the structure.

Poggio di Tropea

Touristic Village
WEBSITE • ADV CAMPAIGNS • PHOTO SERVICE

Vecchia Vibo

Hotel
WEBSITE • PHOTO SERVICE

Garden Resort

Touristic Village
WEBSITE • ADV CAMPAIGNS

Lido degli Aranci

Hotel
WEBSITE • ADV CAMPAIGNS

One strategy, many services

To achieve our goals

Hotel Website

Creation of websites to offer the customer a simple and intuitive navigation, facilitating the conversion path.

Hotel Website
Advertising Campaigns

The most effective tools for promoting an accommodation facility and increasing qualified traffic to the website are Google Ads and Facebook Ads.

Advertising Campaigns
Email Marketing

We send profiled newsletters to guests informing them of exclusive promotions and offers to increase direct bookings, stay in touch with them and build loyalty over time. 

Email Marketing
Photo and Video

We take professional photos and videos (even with a drone) to enhance the strengths of the structure.

Photo and Video
Chatbot

A chatbot is a tool that simplifies interaction with customers: it manages their requests without the need for human interaction.

Chatbot
Web Reputation

Web reputation is essential for the success of a company. The goal is to positively influence searches by generating the highest number of positive reviews from satisfied customers.

CRM for Hotels

Innovative CRM to quickly create professional quotes to send by email and Whatsapp.

CRM for Hotels
Booking Engine

Booking Engine integrated with the CRM to allow the customer to book directly online.

Booking Engine
Channel Manager

To facilitate presence on all portals, the channel manager allows a synchronized update of the availability and prices of the structure.

Channel Manager

Free Check-Up

Request a free check-up of your facility now.