RISTORANTEACEROROSSO.IT

The challenge.

Acero Rosso grew out of more than ten years in holiday resorts and one clear idea: a place where parents can relax while their kids play happily and safely. Calabria didn't have one. The concept is rich, though: restaurant, pizzeria, an early-morning café, a play area, birthdays, banquets and themed parties. It had to be presented simply online, without feeling scattered or childish. A second problem was less visible but just as important. Event requests came in by phone and WhatsApp, and quotes were put together by hand across menus, alternatives, children's prices and extras. The staff needed a system that saved them time and gave clients a clear proposal.

The solution.

We designed a rounded, minimal digital identity that matches the client's logo: maple red, warm paper tones, Manrope and Plus Jakarta Sans, pill-shaped buttons and cards, with the hero and footer set as contained panels. The site includes Home, About, Menu, Events (with dedicated pages for kids' birthdays, banquets, themed parties and the play area), Gallery, News and Contacts, with online booking and WhatsApp always one tap away. Menu, photos and news are updated by the staff from a Supabase admin panel. Behind the site sits a custom event management tool: a catalogue of dishes and services, quotes with automatic pricing (main menu, meat, fish and vegetarian alternatives, with children and services priced separately), a client directory, an events calendar and an activity log. Each quote becomes a private client link that expires, can be revoked and prints to PDF, and staff access is split into roles. The project also includes local SEO with Restaurant/LocalBusiness structured data covering Sant'Onofrio, Vibo Valentia and Tropea, a sitemap, per-page meta, an installable PWA and a GDPR-compliant cookie banner.